2013 is shaping up to be a busy year at The Exercise Coach.  In the last 6 months, we have added multi-unit franchise developments in 3 new states, to compliment our market presence in the Chicago area.  As a growing fitness franchise brand, it’s very exciting to welcome new business owners onto our team.

Our Founding Passion

The Exercise Coach was created by a passion for encouraging and empowering people to achieve their fitness and health goals.  Many of our clients had a strong desire to get in shape and live healthier lives but felt disqualified by conventional fitness wisdom and prescriptions that didn’t match their schedule or their bodies.  From the very first workout, it’s apparent that we are a perfect fit for those who don’t love working out, and don’t have time to spend hours at the gym.

This passion is just as foundational to our strategy of franchise growth and development.  We intentionally seek out entrepreneurial people who would love to own their own business, have a passion for helping others, and feel that there must be a better way to deliver high quality fitness and reach those who aren’t engaged in exercise.  Because of this, many of our franchise owners come from non-exercise related backgrounds: from finance and government, health care and the technology industry, human resources and the arts.  You don’t have to be a fitness professional to own a cutting edge fitness business.

From Local to National

In 2010, The Exercise Coach was registered as a franchise opportunity in Illinois, and for the next 2 years, the team focused on opening and establishing new franchise studios around the suburbs of Chicago.  In 2010 and 2011, we launched locations in Schaumburg, Libertyville and Palatine, and in 2012 we opened studios in Bannockburn, Grayslake, and Gurnee.  In January of 2013, Exercise Coach locations opened in Naperville and Wilmette.

We are pleased to announce the addition of 3 multi-unit franchise developments in Texas, Arizona and North Carolina.  By the summer, we will have 2 locations open and operating in Dallas and one each in Scottsdale and Charlotte.  Each of the franchisees have caught the vision created by Brian and Gerianne Cygan, and are very excited to bring The Exercise Coach to their local markets.

According to Amanda Coe, owner of The Exercise Coach Scottsdale, the strength of the business model lies in our unique approach to fitness.  “I was looking for a relatively simple and proven business model with the potential for a good return on investment.  In my opinion, The Exercise Coach technology, fitness and nutrition program is revolutionary and unlike anything on the market today. As a result, I believe the franchise will be successful in expanding across all 50 states over the next 5 years.”

Join Our Team!

As I said, 2013 is shaping up to be a busy one at The Exercise Coach!  In addition to opening new locations in national markets, we continue to work with franchise candidates from more than a dozen states across the country.  If you would like to learn more about becoming part of our growing franchise team, visit our franchise information page, browse the FAQs, and take the first step!

JEFF AND STACI TAKE THE 30-DAY METABOLIC COMEBACK CHALLENGE

Meet Jeff and Staci Goldman.  Jeff, along with his brother Kevin, recently opened the doors of The Exercise Coach – West Bloomfield in the Detroit, Michigan area.

Before launching their new studio, Jeff and Staci decided to put into practice what we at The Exercise Coach® teach our clients about Whole-Food Nutrition in combination with the Right Intensity Training we provide.  They took the 30-Day Metabolic Comeback Challenge and had some fabulous results. Check out our interview with them below to hear their story.

Tell us about your new location and how you decided to open an Exercise Coach.

Our first location is in the heart of our hometown, West Bloomfield Michigan. We were fortunate enough to secure a location in a very busy retail mall with a lot of foot traffic.

Jeff wanted a career change and sold his business in finance. He spent 9 months researching a new opportunity.  He came upon The Exercise Coach and thought it was a perfect fit because he was always into fitness and exercise. He approached his brother, Kevin, with the concept in hopes he would love it and want to partner in order to open up multiple locations.  The message that The Exercise Coach preaches about the importance of muscle quality and it’s impact on overall health is a philosophy that they both share as well.

What prompted your decision to take the 30-Day Metabolic Comeback Challenge?

We feel that you need to practice what you preach.  In order to fully back the Metabolic Comeback Program, we had to take the 30 day Metabolic Comeback Challenge ourselves.  We knew, that even though we “thought” we were eating healthy, there were changes that needed to be made.

What were the biggest changes you noticed during your Metabolic Comeback Challenge? Any surprises?

The biggest change we both noticed is the bloating was going away and we didn’t feel run down and sluggish after eating a meal.

One of the biggest surprises for Jeff was that he was rarely hungry and he lost 12 lbs the first month and 27 lbs to date, even though he didn’t think he needed to lose the weight.  Staci lost the 5 lbs she could never get rid of, and has maintained that to date. The plan is about making great food choices for life. Of course, you do ultimately lose weight and feel good when you truly eat better.

Share what you have learned as a result of completing the Metabolic Comeback Challenge that you will be able to pass onto your clients.

For one, it’s not as scary as it sounds getting rid of certain food groups during the 30 day Challenge.  And when you are able to start adding back in those food groups, you will realize that you didn’t miss them after all.

Next, the key is prepping a day ahead of time. Once you are prepped, it’s easy — you are able to grab and go.  And finally, you will learn to read labels in a different way…you are not counting fat grams or calories, you are making sure it is fresh, whole foods, minus the ingredients you do not want!

What are your best tips for success for a client who may be considering taking this challenge as well?

It’s only 30 days!  Just do it! The Exercise Coach workout is so efficient that you really have more mental energy to invest in healthy eating.  If you have others in your home, doing it together it will make it easier.  After the first couple workouts and first few days of whole-food nutrition your motivation will be super-charged because you will know experientially that you can do it!  I know it sounds cliche, but the Metabolic Comeback is not a diet, it truly is a lifestyle change!

Are YOU ready to experience the Metabolic Comeback Challenge?  Check out the following resources to help you plan, then talk to your coach about getting started today!

Check out these Resources:

Metabolic Comeback Foods Available at Costco and Trader Joes / Tips and Tricks for Success

Metabolic Comeback Foods Available at Whole Foods

Our 30-Day Metabolic Comeback Challenge Pinterest Board

What Should Be On My Plate? (Printable Download)